The global telecom market is expected to reach $3461.03 billion by 2025. It is estimated to grow at a compound annual growth rate (CAGR) of 6% and expand its outreach to almost every part of the world. 5G, Internet of Things (IoT), and edge computing are revolutionizing the telecom sector and fuelling its growth. But along with its boundless growth is also increasing the business complexities involved in daily telecommunications affairs.
Growing customer base, tons of data, ever-expanding networks, etc., are unnecessarily consuming the bandwidth of telecom professionals on mundane tasks and affecting productivity and final throughput. Robotic Process Automation (RPA) thus comes as a savior here. RPA enables enterprises to automate simple-to-complex tasks at ease so that telecom companies use their critical manpower on tasks where complex decision-making is required. RPA in the telecom sector empowers companies to simplify operational tasks and generate lasting revenue while maintaining an exceptional user experience.
How? Check out this insightful blog to understand it in great detail.
Benefits of RPA in Telecom
1. First Call Resolution
No customer wants to take follow-ups with customer care agents again and again to resolve the same genuine concern. But in reality, many times customers need to make enormous efforts to get what they want. It frustrates customers and leads to disloyalty towards the brand. RPA in the telecom industry can help enterprises to solve customers’ queries on the first call itself. RPA technology gathers data from a wide range of diverse sources, generates meaningful insights, and presents the most precise and accurate information as per the customer’s query. It also helps telecom service providers to address high-volume customer requests without much delay. RPA in the telecom sector thus promotes high FCR rates, which is a vital performance metric that defines customer satisfaction.
2. Gather Competitors’ Data
Gaining vital insights into what competitors are doing is necessary for continuous improvement and vertical growth. Implementation of RPA bots can help you collect, gather, analyze, and report critical data for business success. For example, automated bots can visit competitors’ websites, analyze social media accounts, emailers, etc., and fetch business-relevant data as per your requirements (pricing, features, clientele, to name a few characteristics about their core services). That too without any need for human intervention. Further, AI can process any volume of data and present you with valuable insights to make better business decisions. By using (RPA in the telecom) unattended bots regularly, you can have a better understanding of your competitors’ activities in real-time.
3. Data Management
The Telecom industry processes huge sets of data stored in various formats. Robotic process automation (RPA) powered bots can help enterprises to transform all data into a structured format. Data storage, data retrieval, data processing, data backup, data migration, and many other crucial data management functions can be handled with ease by implementing RPA in the telecom industry. Moreover, once you combine the power of RPA with other popular technologies like artificial intelligence and machine learning, you can gain meaningful predictive patterns as well. Such vital insights play a vital role in making big business decisions. There are various RPA platforms available in the market like UiPath, Automation Anywhere, Blue Prism, etc., that can help you process your data better while maintaining robust security and access control functionalities.
4. Better Reply Management
RPA implementation allows enterprises to automate a significant proportion of their reply management work. Robotic process automation (RPA) bots can easily be programmed to
- Understand mails
- Segment mails
- Respond to simple questions
- Transfer complex email to humans
- Analyze comments over social media accounts
- Respond via standard text over social media accounts
5. Debt Collection
RPA in the telecommunications industry helps enterprises to get payment information updates, due dates, urgent escalations, payment reconciliation, legal compliance, etc. All such crucial back-office work usually consumes a significant amount of employee time and degrades their productivity. The enablement of RPA in the telecom industry empowers enterprises to identify what their organization is owed on the respective due dates. It boosts employee’s morale as well by reducing their worry about collection and makes them focus better on the core service where complex decision-making capabilities are required.
6. Report Preparation & Distribution
One of the greatest benefits of implementing RPA in the telecom industry is that it helps process tons of data swiftly and provides you with auto-generated reports as per your business requirements. Also, RPA platforms enable you to analyze the content present inside the reports and based on the information available inside, you can even decide whom you want to send that report without doing any manual effort. RPA in the telecom sector thus ensures smooth dissemination of reports as well which would otherwise take a lot of time and diligence.
7. Invoicing & Purchase Order Processing
Various works happen in the telecom industry that involve repetitive actions and can simply be automated to bring greater efficiency at work. Invoicing and Purchase Order Processing are two such tasks where with the help of robotic process automation (RPA) solutions, you can enable employees to focus on high-value tasks. Based on standard operating procedures and human actions required, intelligent automation in telecom can be implemented and a structured workflow can be generated to meet this business endeavour.
8. Automated Network Management
According to one prominent study, it is found that telecom network traffic grows by 40-50% every 12-16 months. Robust IT infrastructure is needed to cater to such swelling demands on time to ensure a good customer experience. Unable to act on time can result in a slowdown of the network (even lead to disconnection problems) and result in a potential loss of revenue. Usage of RPA in the telecom sector helps enterprises to track, alert, and resolve network issues in real-time with minimum human intervention. Implementation of intelligent automation in telecom empowers companies to identify potential network problems and send updates to mitigate potential faults. It helps you to create workflow as per your business requirements and inform network technicians when threshold values are not met.
Final Words
Many telecom companies know and are well-equipped with advanced technologies to manage their daily operations quite efficiently. But when it comes to growing with a greater pace uninterruptedly while bringing innovation and transformational revolution, RPA is the one such thing whose power telecom operators can’t ignore. Its benefits and outcomes are far-reaching and everlasting. Adopting RPA in the telecom sector not just helps businesses to counter countless prevailing business challenges at ease but also gives them a competitive advantage.