RPA Benefits in Ecommerce Industry vraimatic.aiRPA Benefits in Ecommerce Industry vraimatic.ai

RPA in E-Commerce

E-Commerce connects to the end customer at multiple levels – deliveries, customer queries and customer complaint redressal. Using Robotic Process Automation (RPA) tools, retailers can build integrated systems that can pull relevant data from the marketplace and serve customers better.

E-Commerce2022-10-25T12:11:52+00:00

Use Case Services Offered

Vendor Support

RPA solution can be used to improve the productivity of the E-Retailer vendor and catalogue support team. These robots can be programmed to identify tickets, set priorities based on the activity and other factors, as well as tag them to a particular ticket, track and update the vendor about the open ticket and so on.

Product Data upload and QC

Data operations is another area where Robotic Process Automation Services can be deployed. A RPA process can be set to eliminate repetitive tasks such as uploading image folders on CDN, product data quality check, uploading and creating products on CMS, quality check to see if the products are uploaded correctly, as well as tagged accordingly.

Catalogue Automation

Catalogue creation involves product data sourcing, tagging, and many activities, which requires a lot of effort from the catalogue team. RPA Platform can be used to ease the process. It can be programmed to perform tagging based on rules, or category guidelines. This will help avoid errors and ensure efficiency of a repetitive task.

Price Comparison and Assortment intelligence

There are various technology solutions available for assortment intelligence and price comparisons with heavy upfront investment. A simple use of RPA solutions for E-Commerce is to pick competition data including assortment details, prices, and produce a comparative analysis, which would be read by the merchandising leader to win over the competition.

Chat and Customer Care

Customer support forms the base of any E-Retailer. Automation is nowadays used to guide customers through categories and to answer their queries. The bot can be used to produce better customer experience, as well as manager product returns faster.

E Commerce Merchandising

This is another interesting use of RPA solutions for E-Commerce, large websites can use robots for scheduling processes that help them to run promo, create time or occasion-based offers to boost their sales, and also perform bulk operations, which is otherwise not supported by legacy CMS systems.

Stock updating and Stock keeping

Commonly, E-Commerce players receive stock update requests from vendors or suppliers. These requests are usually processed in CMS, ERP, or other places. Many times, these systems are not connected and do not offer a unified view to E-Commerce businesses, thereby leading to confusions and errors. All these issues can be avoided by using RPA solutions for E-Commerce, which can be deployed for updating stock information based on inputs from multiple systems. RPA applications can be utilized to create stock keeping files and formats which differ across various marketplaces and channels.

Invoice processing

Telcos work with multiple vendors, which generate 1000s of invoices to process. RPA, when integrated with systems, can process invoices by checking details with purchase order and entering into the systems.

The future of E-Commerce is definitely bright and progressive with RPA companies.

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